Working student position in the area of Brand Strategy & Marketing Communications Mercedes-Maybach from October 2024

Maybach occupies an outstanding position in the exclusive segment of top-end vehicles. We are responsible for the overall strategy, brand management, marketing communication and sales initiatives of our brand.

Our aim is to establish the Maybach brand as the epitome of "Sophisticated Luxury" and to offer our customers the extraordinary. Our guiding principle "The very best of the very best" is our daily incentive.

As a working student in the Brand Strategy & Marketing Communications department at Maybach, you will immerse yourself in the world of luxury marketing and make a valuable contribution to the further development and communication of our brand.

Your tasks:

• Support in the development of brand strategies for Maybach
• Assisting with the planning and implementation of marketing communication campaigns
• Participation in the analysis and further development of the brand positioning
• Support in the evaluation of market and customer data for strategic communication decisions
• Collaboration with agencies and service providers in the creation of marketing materials
• Assistance in the creation of presentations and decision papers for top management
• Interdisciplinary collaboration with the Development, Design, Controlling and Sales departments
• Support in budget monitoring and control for brand activities

If you have a passion for luxury brands and want to work in a dynamic, team-oriented environment, then you've come to the right place!

What you ideally bring with you:

• Ongoing studies in the field of marketing, communication sciences, business administration or a related degree program
• Interest in brand strategy and marketing communications
• Very good written and spoken German and English skills
• Initial practical experience in marketing or communications is desirable
• Analytical thinking and a strategic way of working
• High motivation, creativity and ability to work in a team

Additional information:

Of course, we can't do without any formalities. Please apply online only and attach a CV, current certificate of enrollment stating the semester of study, current transcript of records, relevant certificates, proof of mandatory internship if applicable and proof of the standard period of study (max. total size of attachments 5 MB) to your application and mark your application documents as "relevant for this application" in the online form.

Further information on the recruitment criteria can be found"here".

If you are a national of a country outside the European Economic Area, please send us your residence/work permit.

We particularly welcome online applications from severely disabled people and people with equivalent disabilities. If you have any questions, you can also contact the site's representative for severely disabled employees at SBV-Zentrale@mercedes-benz.com, who will be happy to support you in the further application process after your application.

Please understand that we no longer accept paper applications and that there is no entitlement to return postage.

If you have any questions about the application process, please contact HR Services by email at myhrservice@mercedes-benz.com or by phone: 0711/17-99000 (Monday to Friday between 10 a.m. - 12 p.m. and 1 p.m. - 3 p.m.).